CV
Design defines culture. Culture defines the human experience. I believe the role of creative leadership is to shape that experience with clarity, intention, and meaning - translating insight into words that people can feel, participate in, and recognize themselves within.
Throughout my career across fashion, product and brand, I’ve worked at the intersection of culture, narrative and design - building systems that connect people to ideas through objects, environments and stories. My focus has been on creating cohesive creative design frameworks that align teams, elevate execution and move organizations forward with innovation and purpose.